Distributed Ledgers or Blockchain-based systems have the potential to provide enablers for the development of future services. By combining deep encryption, tamper-proof transparency and secure personal data to a wide variety of services, there are great opportunities for the development of new services.

In developing new service experiences that capitalise on the potential benefits of Blockchain, there are a number of key challenges. These include:
Emerging opportunities for services provided by blockchain
Blockchain as an Identity Enabler
Public perceptions and confusion about blockchain
Issues of privacy, mistrust of data storage and possible leakage
Design methodologies for services to guide users through new blockchain automated and
frictionless experiences

This short practice-based paper presents a case study and reflects on the learnings and experience of designing services utilising blockchain technology for digital identity. The paper identifies issues and problems and provides a comprehensive review of the benefits to establish a framework for designing services around distributed ledger blockchain based services.